I love a good plan.
Give me your colour-coded calendars, Notion dashboards, spreadsheets, 100 sticky notes…
However it looks, a clear plan is such a powerful start. And for many of us – especially the thoughtful, international and/or spicy ones – it feels like progress.
And it is. Planning is action.
But eventually, the real work has to begin: moving from planning into doing.
That’s exactly what came up in a recent Decelerator Office Hours session. By this point, most participants have mapped out the gaps in their funnel, made a plan to address and know what needs to happen next.
And yet – taking the next step still felt harder than expected.
Folks found themselves sliding right back into familiar habits:
- Tinkering endless with a website instead of sending an email
- Brainstorming a new offer instead of promoting an existing one
- Feeling like things weren’t quite ready, so maybe… one more tweak?
We all do it. And not because we’re flaky or unmotivated – but because action can feel scary.
Especially when it’s tied to being seen, being judged or simply not knowing if what your planning is going to “work.”
At Slow & Steady our core belief is: it’s never just marketing.
Often the thing between you and the next step isn’t your plan. It’s fear, perfectionism, self-doubt or plain old fatigue. The work, then, isn’t just tactical – it’s emotional, resourcing and relational.
So how do we gently move forward?
→ Click here for four gentle principles to shift from planning into action
If you’re craving the kind of clarity and confidence that comes from moving with intention – not just pushing though – I hope this brand-new blog post supports you in taking your next right step.
Until next time, go slow and stay steady.
Amanda Laird
Growth Marketing Strategist
Founder, Slow & Steady Studio
PS: After that Office Hours session I mentioned? One Decelerator participant finally stopped tweaking her website and hit publish. Here’s what she shared the following week:
“The biggest thing has just been this clarity. I feel so aligned with what I’m doing.I’ve stopped trying to do anything new and weird and wonderful and just gone back to what works and what I love.”
The next round of the Decelerator starts in the new year.
✨ Join the waitlist here and get first dibs on spots at founding cohort pricing when they open next week.